Amazon makes it easier to buy what you see on Prime Video

2026-09-11English
Amazon is expanding shopping integrations across Prime Video, letting viewers discover products tied to thousands of shows, movies, and live sports through X-Ray, its shopping app, and a new Lens-powered “Shop the Scene” feature. Read original: https://techcrunch.com/2026/09/10/amazon-makes-it-easier-to-buy-what-you-see-on-prime-video/

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